About the Brand

Goodfellow Flooring in Mississauga and Barrie

Goodfellow engineered hardwood and waterproof vinyl, from a Canadian flooring company founded in 1898 and listed on the Toronto Stock Exchange. In stock at our Mississauga store (700 Dundas St E, Unit 3-4) and our Barrie store (112 Saunders Rd, Units 1-4), no appointment needed, or browse the collections online.

  • Store Ready: See samples in person
  • Expert Advice: Room & material matching
  • In-Stock Options: Fast project timelines
  • Install Team: In-house crews available
Goodfellow Flooring in Mississauga and Barrie

Explore GoodFellow Floors by Material

Start with the material that fits your space, budget, and installation needs.

GoodFellow Floors flooring

Why Homeowners Choose GoodFellow Floors

Practical flooring options, coordinated designs, and local store support for Ontario homes.

  • Coordinated colours and finishes with options available across multiple rooms
  • Waterproof and water-resistant options available for busy areas—confirm ratings on each product
  • Options available for kitchens, bathrooms, basements, and living spaces when the specific product is approved
  • Real wood and realistic wood-look collections
  • Tile and decorative surfaces with options available for feature walls and statement areas
  • Available at Squarefoot Flooring in Mississauga and Barrie

Visit a Squarefoot Flooring Store

See GoodFellow Floors colours, finishes, and collections in person. Compare samples under real lighting and get practical help choosing the right floor for your project.

Why GoodFellow Floors Stands Out

Buying flooring from a brand with no roots in this market is a gamble on availability and support. A discontinued colour mid-job, a warranty claim that goes nowhere, a supplier that cannot get more of the run you started with. Goodfellow is the opposite case: a Canadian company that has been making and moving flooring here since 1898.

In simple terms: Goodfellow Inc. is one of Canada's largest flooring and building materials companies, founded in 1898 and publicly traded on the Toronto Stock Exchange under the symbol GDL. At Squarefoot we carry their engineered hardwood and their waterproof vinyl, both built and specified for the Canadian climate. Buying Goodfellow means buying from a domestic manufacturer with the supply depth to back a warranty and keep a colour in production.

That Canadian footing is not just branding. Their engineered hardwood runs through a Canadian manufacturing network, and the products are built for the conditions Ontario floors actually face: the dry-winter, humid-summer swing, concrete subfloors, and radiant heat. It is the kind of authority that matters when a floor has to last twenty years in this climate.

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Goodfellow engineered hardwood

Goodfellow's engineered hardwood is built on a multi-ply core that holds its shape through seasonal humidity far better than solid wood, which is what makes it the right wood floor for most Ontario homes. White oak leads the range, the species most Ontario renovations are specifying now, across several collections: San Marino White Oak in a wide, clean contemporary plank, Wellington Heights White Oak and Wellington Ridge White Oak in refined wide formats, plus two Riverside Heights White Oak options, one smooth and one wire-brushed for a textured surface that hides everyday wear.

Beyond white oak, the European Oak Prime collection brings a different grain and colour character, the Hickory Prime collection is the hardest-wearing and most character-rich option with pronounced grain and mineral streaking, the Wellington Heights Maple is a hard, dent-resistant domestic species for high-traffic floors, and the Riverside Heights Black Walnut delivers deep, warm tones for rooms where the floor is the feature.

Decision line: for a current, resale-friendly look, start in the white oak collections. For maximum dent resistance choose hickory or maple, and for a dark, dramatic floor go to black walnut.

Goodfellow waterproof vinyl

Goodfellow's vinyl range is rigid-core vinyl plus a loose-lay option, all of it 100% waterproof and scratch-resistant, rated for installation above, on, and below grade. Thickness runs from 4.2mm up to 8mm. The thicker Avalanche at 8mm gives the warmest feel underfoot and the best sound performance, which matters for a condo floor where the board sets an acoustic requirement. Dubai at 5.5mm and Arctik at 5mm are the broad, versatile mid-range options, and Kelowna at 4.2mm suits secondary and lower-traffic rooms.

The range also includes Belleview, CushionTech, Fairview, Grandview, Grandview Tile for a stone-look format, and Northern Expressions. For a renovation over an existing hard floor, the Rocky Mountain loose-lay collection at 5mm installs without adhesive or click-lock, which avoids tearing out the old floor first.

Decision line: for a basement or a busy main floor, choose a rigid rigid-core line such as Avalanche, Dubai, or Arctik. For a fast renovation over existing flooring, Rocky Mountain loose-lay is the practical answer.

Why Goodfellow works in Ontario homes

The split between the two materials covers most of a house. Engineered hardwood gives you a real wood floor above grade that stands up to the seasonal humidity swing, and it works over concrete and with most in-floor heating systems when installed to spec. Evolution vinyl handles the basement, the laundry, and any slab that can take on moisture, and the thicker lines help meet the sound rules common in Toronto condo buildings. In a Barrie or cottage-area home that sees big seasonal change, pairing engineered wood upstairs with waterproof vinyl below is a reliable, common layout.

Which Goodfellow is right for you

Match the material to the room. Main level or feature space where you want genuine wood: Goodfellow engineered hardwood, white oak for the current look or hickory and maple for maximum hardness. Basement, laundry, or any space exposed to water: Evolution vinyl. Renovating over an existing floor without demolition: Rocky Mountain loose-lay. Not sure how to split it across your plan, bring your measurements and photos to either store and we will map it with you.

Installation by our own crew

We install Goodfellow with our own in-house team, residential and commercial, not subcontractors. We cover the full scope: subfloor assessment and moisture testing, prep and levelling, underlayment, the install, and all trim and transition work including stair treads and risers. See our hardwood installation and vinyl installation process pages, and browse our projects for completed work.

See Goodfellow near me

You can browse Goodfellow collections online, but wood grain and vinyl texture read very differently in person. We stock Goodfellow hardwood and vinyl at both stores, no appointment needed. Visit us in Mississauga at 700 Dundas St E, Unit 3-4, or call 905-277-2227. In Barrie, find us at 112 Saunders Rd, Units 1-4, or call 705-726-2272. You can also contact us for a free estimate or to check current availability. For other lines, see the full brands lineup.

Common Questions About GoodFellow Floors

Quick answers about GoodFellow Floors, materials, and shopping at Squarefoot Flooring.

Where can I buy Goodfellow flooring in Mississauga and Barrie?
Squarefoot Flooring carries Goodfellow hardwood and vinyl at our Mississauga showroom at 700 Dundas St E, Unit 3-4 and our Barrie showroom at 112 Saunders Rd, Units 1-4. No appointment needed. Call 905-277-2227 for Mississauga or 705-726-2272 for Barrie.
What Goodfellow flooring collections do you carry?
We carry Goodfellow engineered hardwood collections including San Marino White Oak, Wellington Heights White Oak, Wellington Ridge White Oak, Riverside Heights White Oak smooth and wire-brushed, European Oak Prime, Hickory Prime, Wellington Heights Maple, and Riverside Heights Black Walnut. We also carry Goodfellow vinyl collections including Arctik, Avalanche, Belleview, CushionTech, Dubai, Fairview, Grandview, Grandview Tile, Kelowna, Northern Expressions, and the Rocky Mountain loose-lay line.
Is Goodfellow a Canadian flooring brand?
Yes. Goodfellow Inc. is a Canadian company founded in 1898 and publicly traded on the Toronto Stock Exchange under the symbol GDL. It is one of Canada's largest flooring and building materials companies, with domestic production and distribution.
Is Goodfellow engineered hardwood suitable for Ontario homes?
Yes. Goodfellow engineered hardwood is built on a multi-ply core that handles Ontario's seasonal humidity swings better than solid wood, with less gapping and expansion. It works over concrete subfloors and with most radiant heating systems when installed to specification.
What is the difference between Goodfellow vinyl collections?
Goodfellow vinyl runs from 4.2mm up to 8mm in rigid-core vinyl formats, plus a loose-lay line. Thicker products such as Avalanche feel warmer underfoot and perform better acoustically, which matters for condo installations. The Rocky Mountain loose-lay line installs without adhesive or click-lock, which suits renovations over existing floors.
Does Squarefoot Flooring install Goodfellow flooring?
Yes. Our own in-house team installs Goodfellow hardwood and vinyl for residential and commercial projects across the Toronto and Mississauga area and across Barrie and Simcoe County. We do not subcontract, and we cover subfloor assessment, moisture testing, the install, and all trim work. Contact us for a free estimate.