Anderson Tuftex Purrsuasion Broadloom Carpet

Carpet is the one floor you feel before you see it, and broadloom is still the softest, warmest way to cover a bedroom or a whole lower level.

In simple terms: Anderson Tuftex Purrsuasion is traditional wall-to-wall carpet, installed over an underpad for comfort and sound control. It is a soft, warm choice for bedrooms, stairs, and living spaces, and we install it in-house.

The style and the build: It is a cut-and-loop carpet, which combines cut yarns and loops to sculpt a pattern into the surface. That high-low texture hides soil and footprints and adds visual interest without a printed look, a versatile middle ground between plush and loop. The fiber is nylon, the most resilient carpet fiber there is: it springs back from foot traffic instead of matting down, takes cleaning well, and holds up on stairs and in busy rooms better than any other fiber. Being solution-dyed, the colour is locked into the strand, so it resists fading and tough stains can be cleaned hard without bleaching out the colour. A Softbac backing is more flexible and quieter than a traditional stiff backing, which makes it easier to fit cleanly around a room and less prone to wrinkling over time. Its 34 oz per square yard face weight is on the lighter side, a fit for bedrooms and quieter rooms. It comes on standard 12-foot-wide rolls, so a typical room needs only one or two planned seams. It is USA-made. Colours in the range include Blonde, Simply Beige, Sunrise, Favorite Tan, Urban Jungle, and Tide Pool.

It belongs in the soft rooms of a home: bedrooms, family and media rooms, hallways, stairs, and finished basements, where comfort, warmth, and quiet outweigh the need for a wipeable surface. The only rooms to skip are the wet ones, baths and laundries.

Decision line: Purrsuasion is built for real use, the carpet to choose for stairs, family rooms, and high-traffic areas that still need to feel soft.

Most broadloom installs by the stretch-in method, and the cushion underneath matters as much as the carpet. Our own crew, employees rather than subcontractors, tacks down perimeter strips, lays a quality carpet underpad, then power-stretches the carpet tight and heat-seams any joins so they disappear. A properly stretched floor over the right pad is what keeps carpet looking good and feeling soft for years. Browse our projects to see our work.

See Purrsuasion in person before deciding, since pile and colour shift across a room and under different light. It is at our Mississauga and Barrie showrooms; contact us about availability, and if it is for a lower level, our best flooring for a basement guide is worth a read. The full Anderson Tuftex lineup is worth a look as well.